We believe that by improving the health of the individual we can make the world a brighter place.

Whether you have chronic symptoms or want to feel your best, Britesquare can help you optimize your health through diet, lifestyle and functional lab testing.

We recognize that your health is influenced by many factors, and it can be complicated. From nutrition, sleep, stress, exercise, and gut health to your unique history, genetics, environment and mindset, tackling health can feel overwhelming.

We demystify that complexity by offering a powerful, yet simple, data-driven approach that methodically explores the most influential factors that contribute to your wellbeing. The Britesquare four-part framework delivers optimal health in a simple way that makes intuitive sense. So you can take action.

Our comprehensive four-part framework explores the many factors that shape your health

Diet & Nutrients

Britesquare believes that nutrient-dense food is the best protection against chronic disease and poor health. In addition to a high-quality diet we recommend limiting inflammatory foods, uncovering food sensitivities that contribute to chronic inflammation, and addressing nutritional deficiencies -which are prevalent. We also use targeted supplementation to bridge nutritional gaps when indicated.

Gut Microbiome & Leaky Gut

A healthy gut is the foundation of vibrant health. It has a profound effect on all of our systems and impacts nutrient absorption, detoxification, mental function, mood, appetite and our immune system. Britesquare addresses gut dysbiosis and leaky gut through diet, lifestyle and gut-specific supplementation. We also offer the comprehensive GI-MAP gut health test for greater insight into the client’s microbiome.

Environmental & Dietary Toxicities

We are all overexposed to chemicals. Even in small amounts, these contaminants can damage our health. Britesquare recommends minimizing dietary toxins, eliminating chemicals found in body care products, and addressing toxic exposures in our home and environment. By detoxifying our diet and living space we allow the body's own detoxification system to function more efficiently.

Mindset & Lifestyle

Britesquare recognizes physical health, but also considers the mental and emotional elements of the individual since these are all interconnected and play a vital role in balanced, overall health. Purpose, exercise, sleep, nature, love and community are all critical for improving one’s sense of wellbeing- yet these factors are rarely explored in conventional medicine.

We created britesquare as a new approach to healthcare, one that promotes health instead of manages disease -because the current model of healthcare is not working.

Poor health is devastating our people, and our society. We have a chronic disease epidemic -as defined by persisting health conditions that limit daily activities and require ongoing medical attention.

And when you look deeper, the statistics are daunting:

6 in 10 US adults have
a chronic disease.

7 in 10 US deaths
are due to chronic disease.

1 in 3 Americans has
either diabetes or prediabetes.

54% of American children have one or more chronic illnesses.

91% of all prescriptions filled are for chronic disease.

76% of physician visits
are for chronic illness.

Even if not yet diagnosed with a chronic illness, many people suffer from conditions that interfere with their quality of life. These can include anxiety, fatigue, brain fog, insomnia, digestive symptoms, weight gain, hormonal imbalances and skin conditions to name a few. These conditions may be common but they are not normal. Symptoms are clues that the body uses to communicate with us, prompting us to make a change.

Recent studies have found that 84% of the risk for chronic disease is based on diet and lifestyle choices. While our genes do predispose us to certain diseases, the decisions we make about food, exercise, stress, sleep and other lifestyle factors are far more important determinants of our health. Take charge of your health before you cross the line into disease.

Getting started is simple:

1

Book your
free consultation

This 25-minute consultation is offered so we can review your goals and confirm that working together is a good fit.

2

Choose
your package

Then choose the package that best suits your needs based on your consultation and health goals.

3

Add your labs
& Coaching+

Add functional labs for data-driven insight and program acceleration, and Coaching+ if you’d like extra support.

4

Improve
your health

Activate your diet, lifestyle and supplement health plan and you are on your way to improving your health!

Invest in your health.

Free 25-minute Accelerator Consultation

We can optimize your health whether you have a diagnosis, want to prevent one, or just want to feel better. Our packages are designed for mental and physical health transformation.

Britesquare offers various packages that can benefit you, from a quick nutrition reset or sugar detox to a gut health protocol or hormone balancing plan. We also offer discounted, all-inclusive packages that contain labs and the sessions you need to implement your recommendations.

We track your progress, hold you accountable, offer support, and make adjustments to your health plan. Together we discover what works for you as we make small weekly changes that never seem overwhelming but add up to big results. The process is practical, confidential, and nurturing.

All packages include:

  • 80 minute comprehensive intake and kickoff.

  • 50 minute follow-up sessions.

  • Access to top quality, clinician only, supplement dispensary.

  • Access to our secure client portal.

  • Diet, lifestyle and supplement recommendations to achieve your goals.

  • Detailed post-session follow-up recommendations to set targets.

  • Relevant handouts tailored to your health objectives.

  • Education, accountability and motivation to keep you on track.

  • Optional add-ons include a pantry makeover, curated products for a healthy medicine cabinet, a personal care products detox and a complete home detox.

If you want to accelerate your progress and go further faster, we recommend our functional lab tests. Our labs enable personalized data-driven protocols to revolutionize your health.

Labs can be a vital adjunct to a thorough health assessment. Our functional labs are designed to help us gather data so we can identify hidden stressors and underlying causes that may be impacting your health. We then use these insights to create custom data-driven protocols to restore function to your body. Our functional labs can also help you gain clarity into why you feel the way you do. Many of our clients are told that their routine labs are normal, yet they still experience symptoms.

The process is easy: the kits are sent directly to your home -no doctor’s note or trip to the lab required. And once you’ve completed your protocol you can re-test, since our labs are an effective tool to measure progress. If you’re interested in our labs to accelerate your transformation, we recommend combining them with a minimum 8-session package. The reason is simple: we are passionate about getting you results, and implementing and adjusting recommendations require time and support.

Individually these labs are impressive, collectively they are even more powerful.

And if the prospect of changing your diet and lifestyle still feels overwhelming, we offer Coaching+ to support your transformation.

Do you struggle to see how you can overcome your health challenges? For additional support implementing recommendations between sessions, consider adding Coaching+ to your package for a more bespoke experience. Coaching+ accelerates your transformation and offers the highest level of care and accountability with routine check-ins to motivate you to successfully achieve your goals.

In addition to the features included in the packages, your benefits include a customized tracking system to monitor your progress between sessions, and access to our client portal messaging system so we can answer your questions. The monthly membership is $149 and is available with every package.

Our client feedback demonstrates our commitment to you.

In summary, health is not simply the absence of disease, but the optimization of the body and mind. And that is our focus.

Diet &
Nutrients

  • Implementing a nutrient-dense diet.

  • Addressing nutritional deficiencies.

  • Reducing inflammatory foods.

  • Addressing possible food sensitivities.

  • Targeted supplementation.

  • Optional food sensitivity testing.

Gut Microbiome
& Leaky Gut

  • Gut microbiome & dysbiosis.

  • Leaky gut & gut lining integrity.

  • How to support gut health through diet & lifestyle.

  • What to avoid for optimal gut health.

  • Gut health supplements.

  • Optional GI-MAP gut health testing.

Environmental &
Dietary Toxicities

  • Minimizing dietary toxins such as pesticides, fillers and artificial ingredients.

  • Eliminating toxins found in body care products like parabens, phthalates and formaldehyde.

  • Addressing toxic exposures found in the home and environment, such as heavy metals, BPA and VOCs.

Lifestyle
& Mindset

  • Sleep & stress management.

  • Movement & exercise.

  • Mindset & purpose.

  • Self-care, spirituality & joy.

  • Relationships & creativity.

  • Optional hormone testing (including adrenal and sex hormones).

And, it is simple to get started.

1

Book your
free consultation

This 25-minute consultation is offered so we can review your goals and confirm that working together is a good fit.

2

Choose
your package

Then choose the package that best suits your needs based on your consultation and health goals.

3

Add your labs
& Coaching+

Add functional labs for data-driven insight and program acceleration, and Coaching+ if you’d like extra support.

4

Improve
your health

Activate your diet, lifestyle and supplement health plan and you are on your way to improving your health!

If you have any questions, please take a look at the FAQs below

  • Health is wealth. Investing in your health is one of the most important things you can do. Unless you address your current physiological imbalances they may continue to create additional symptoms and diagnoses down the line. The financial investment you make in yourself goes beyond the consultation hours: You are learning new tools to keep your health optimized long-term. This is the only body you have. Let’s get you feeling your best while minimizing your risk of chronic disease.

  • Functional Nutrition is a relatively new term and is a component of Functional Medicine -a framework that functional medicine doctors use to address the root cause of disease, instead of managing symptoms. Functional nutrition is an integrated approach to health that considers a person’s unique genetics, environment, diet, chronic disease risks, exercise, stress, sleep habits, nutrient deficiencies, food sensitivities, gut health and other lifestyle factors. Once a functional nutrition assessment is performed, which may include lab tests, a health plan is created. Ultimately, a functional nutrition health coach uses food and lifestyle to achieve optimal wellness.

  • Our clients have often seen various health practitioners before landing at Britesquare. Many practitioners are very skilled in their specialties, but have not been trained to explore how different systems in the body interplay, or how external factors may influence the body. For example, ADHD does not occur only in the brain, it is a whole-body disorder that may include factors such as nutritional deficiencies, food sensitivities, poor blood sugar regulation, leaky gut & gut dysbiosis, environmental toxin exposure, poor sleep hygiene and overstimulation from screens. This is why we created our four-part framework, to methodically explore the many ways your body may be affected by stressors. And we don’t guess, we test: we use functional labs and the data they provide to restore balance to the body.

  • Your body didn’t get to its current state overnight. By the time you have symptoms it’s likely that physiological dysfunction has been present for a while. The symptoms are usually the last thing to appear. Think of it like an iceberg: you only see the tip, but 90% of it is underwater. It takes time for the body to feel better, especially through food and supplements. These are not medications -which may work quickly to alleviate symptoms but do not address the underlying imbalances that led to the issue in the first place. And it takes time to implement recommendations and to learn new ways to care for yourself, whether it’s eating for nutrients, restoring your gut health, managing stress or starting an exercise routine. Habits take time to set, which is why we offer packages instead of single consultations.

  • Britesquare approaches wellness as a lifestyle, not a short-term solution. We create transformation for you through small, incremental changes that steadily build healthy habits over time -which is key because it takes away the overwhelm of attempting to change lifelong habits overnight. Many people already know what would improve their health but don’t do it, don’t know where to start, or how to keep it up in a sustainable way. We meet you where you are. We offer support, accountability, and individualized strategies that are unique to your challenges and goals. Every small positive change you make adds up and creates momentum. Balance is a key component too. We don’t believe in deprivation, we recognize that food is one of life’s pleasures, but it’s important to integrate these foods strategically, in moderation and within the context of your personal health profile. Changing habits can be challenging but we can help the process of change feel less daunting.

  • We send you a link with the labs you discussed during your consultation. The lab kits are sent directly to your home, no need to travel to the lab, or for a doctor’s note. Once you have collected your samples, you send them back to the lab. Within a few weeks we receive your results and create your roadmap and protocol. We then support you on your journey to improved health.

  • Unfortunately we do not accept insurance. We do offer payment plans -ask us during your initial 25-min consultation.

  • These test prices are paid directly to Rupa Health. We do not mark up the test kit fees or profit from the sales of the tests.

    GI-MAP stool test -Gastrointestinal Microbial Assay Plus from Diagnostic Solutions $343.68.

    GI-MAP + Zonulin (add-on) $398.47.

    IgG Food MAP with Candida + Yeast from Mosaic Diagnostic $246.10.

    P88-DIY Dietary Antigen Test from Precision Point $401.25.

    DUTCH Complete- Dried Urine Test for Comprehensive Hormones from Precision Analytical $331.70.

    Adrenocortex Stress Profile from Genova Diagnostics $155.15.

    Adrenocortex Stress Profile + CAR (Cortisol Awakening Response) $192.60.

    These prices do not include the test review session and protocol creation, or the price of the supplements that may be recommended for your protocol.

  • Absolutely! Food has a huge impact on health. Food is information for the body and each bite can either make or break your health. Food provides the building blocks your body needs to prevent disease, heal from illness, and to live a long and healthy life. The body requires small amounts of certain vitamins and minerals to function -in fact, the immune system alone requires over 40 micronutrients to function properly! Unfortunately, the Standard American Diet (SAD) is devoid of nutrients, and is loaded with foods that weaken the body like sugar, bad fats and processed foods. This leads to nutritional deficiencies and potentially disease. By focusing on whole foods that are full of indispensable nutrients, you can live a life of vibrant health.

  • Based on your lab results and intake forms, we may recommend a protocol. This is a health plan that allows us to methodically address hidden stressors that may be causing your symptoms. For example, if you’ve tried everything but still suffer from digestive symptoms, like bloating and constipation, we may recommend the GI MAP test. We may find that you have pathogens in your gut, an overgrowth of opportunistic bacteria and that you are not digesting protein well. BSQ would then create a protocol to restore balance to your microbiome so you can feel better. Protocols are not meant to be long-term, they are short-term interventions that usually last between 2 and 6 months.

  • Supplements can be beneficial for most people to bridge any nutritional gap. Studies show that 80% of Americans are low in plant-based vitamins, minerals and phytonutrients -which are necessary for detoxification and to reduce inflammation. Having adequate nutrient intake is critical for good health, but many of us lead busy lives and are not getting all the nutrition we need from foods. Also, chemical farming and the modern food industry has severely damaged the nutrition available in our food supply. Additionally, stress and increased environmental toxins require that our bodies consistently detoxify -and this process also needs nutrients. Although we do often recommend supplements, they are not all created equal. At Britesquare we recommend non-GMO, food-based, third party tested, clinician grade supplements from Fullscript, an online dispensary for qualified practitioners. Our account is not-for-profit, which provides a discount for our clients and gives you peace of mind to know that we only recommend what we believe is necessary. Supplement needs will depend on diet and lifestyle.

  • Yes! It is our pleasure to partner with your primary care physician in order to achieve optimal results. For clients who purchase a 16-session package we can offer your doctor a progress report halfway through the program, as well as a final report once you have completed your sessions. We have the same goal as doctors (to help you feel better) but have different tools. The tools we use include nutrition and lifestyle changes, and these can be a powerful adjunct to the existing plan your physician recommends.

  • Britesquare guides you through an easy process to get started: First, book your free 25-minute consult to discuss your goals and see if working together is a good fit. Next, you’ll receive a client agreement and a link to buy the package and labs we recommend. Then you’ll create an account in our secure online platform after which you can add your first consultation to the calendar. We can get started right away!

  • Britesquare uses functional labs, which are very different from conventional medical labs. Your doctor uses a set of labs that diagnose diseases and life-threatening conditions. We use functional labs that are designed to detect functional disorders that occur before the disease process takes place. For example, your endocrinologist might test your adrenals to find rare endocrine disorders like Addison’s or Cushing’s, whereas we test adrenals to see how stress affects the body. Your gastroenterologist might test your gut for colon cancer or Crohn’s disease, whereas functional GI labs will test for more subtle microbiome imbalances and dysfunctions. Through functional labs we can identify hidden stressors that might be impacting your health, and recommend a protocol to restore function to the body.

  • We do not offer a money-back guarantee, but what we can promise is that we will consistently show up and give you our best effort. And we hope for the same from you in return! The hard work happens between sessions and we can’t guarantee that you will put in the effort and make the most of your time with us. Since we don’t offer refunds, please make sure that you are ready to invest the time, money and energy in yourself and commit to our program together -we want you to be all in!

About Britesquare

Health can be complicated and overwhelming. Kim Kroonenburg created Britesquare to demystify that complexity. As a functional nutrition health coach with over 20 years of industry experience, and based on her work helping countless clients get results, Kim founded Britesquare to offer her clients a simple, yet powerful, four-part framework for achieving optimal wellness.

Certified in Nutritional Medicine through the American University of Complimentary Medicine, Kim is also an honors university graduate. Kim is trained in the use of nutrition and high-quality supplements as powerful tools for attaining health and vitality. But achieving health goals is more than a list of recommendations, it requires dedication and support during the client’s transformation. Kim recognizes this need and is also a Certified Integrative Health Coach through the Institute for Integrative Nutrition where she trained in supporting behavior change, and in how to consider other aspects of her clients’ lives including mental and emotional elements.

Kim is constantly deepening her knowledge by taking new courses taught by world-renown functional medicine clinicians such as Dr. Aviva Romm, Dr. Elisa Song and Chris Kresser M.S. Kim has also studied with acclaimed nutritional biochemist Dr. Libby Weaver and Autoimmune Protocol pioneer Dr. Sarah Ballentyne. Kim is certified in Therapeutic Diets for Gut Health with Julie Matthews, MS, NC and has studied adrenals with Dr. Peter Kan through the Neurometabolic Academy. Kim is also passionate about, and certified in, functional lab testing and has studied with Dr. Cheryl Burdette, Dr. Carrie Jones, Julie Davey RN, MSN, and Dr. Jacquel Patterson.

Kim is currently in private practice in the Northeast US, and her specialties include gut health and food sensitivities, autoimmunity, Lyme and hormone imbalances. She believes that by improving the health of the individual we can make the world a brighter place.

Contact

If you have any questions about Britesquare in general, or our coaching approach in particular, please visit our FAQs section or send us a message. We look forward to hearing from you.